Quick-Step Floors has finally revealed their new 2018 jersey and it couldn’t be a more royal-looking, elegant and classy kit.
It is definitely one of the best so far despite the fact they’ve been part of the same trend AG2R and Team Sky have been following by using bold, horizontal panels.
What do you think of our 2018 kit? We absolutely love it: https://t.co/5bmGHWr86i
Photo credit: ©Sigfrid Eggers pic.twitter.com/u7I0WVIF67— Quick-Step Cycling (@quickstepteam) December 8, 2017
Compared to last year’s kit, the new one, which is designed and produced by Belgian famous clothing line called Vermarc, has a darker shade of blue. The company has been part of the Quick-Step Floors’ family since 2003 and will most probably continue to be part of it even though the deal ends in a couple of years.
We are super excited to give you the beautiful 2018 Quick-Step Floors kit: https://t.co/vGylc33HAg Photo credit: ©Sigfrid Eggers pic.twitter.com/xigvErAc2I
— Quick-Step Cycling (@quickstepteam) December 7, 2017
The Wolfpack
Once again, the new kit contains the team’s different sponsors’ logos just like last year with the logo of flooring company with the same name; Quick-Step Floors on the front, the logo of the famous supermarket chain called Lidl on the arms and backside, among others.
This year, the only new thing people have been noticing, is that the team has started to refer its riders as the “Wolfpack”. They have taken this name so seriously, that have even put a small wolf logo on the back of the New Jersey.
“It’s a really beautiful jersey, elegant and a bit more vintage than in the last years,” Jungels said.
Me encanta la nueva piel del @quickstepteam para la 2018 temporada ? pic.twitter.com/hrgknoSSg9
— Fernando Gaviria (@FndoGaviria) December 7, 2017
“I love it! I also like how ‘The Wolfpack’ has become a visual thing now and is part of the jersey. It’s already a sign, a symbol of our team, its unity. I think that it represents the squad really well. I’m super excited about the new kit and I can’t wait to show it in my first race of next year,” he added.
“Wearing blue is how we are recognized in the bunch, just as we want it to be. We are an aggressive team, a winning team. We don’t want to hide in the bunch,” Lefevere said during an interview.
“Vermarc Sport has been part of the team since its inception. It is a story of mutual benefits in which we help them in developing and optimizing their products through continued feedback. And they help us going faster on the roads. And with the team’s success Vermarc Sport has of course enjoyed great exposure worldwide along with our other sponsors.”
