Coach Details

Sarah Simons & Seth Nickerson
Scottsdale, AZ

Our triathlon coaching services are catered to your specific needs. Whether you need help with open water swimming, or are looking to improve your running form, we can help. All of our services are offered ala-carte, so you get more personalized, individual attention and feedback. For pricing, please review our coaching rates sheet.

We provide:

  • Monthly custom coaching plans for running, cycling, swimming, duathlon, and triathlon
  • Triathlon swim coaching
  • Open water swim clinics
  • Run gait analysis with video
  • Computrainer rides
  • Transition Clinics
  • Assistance with gear selection
  • Race day nutrition planning
  • Cycling skills coaching
  • Corporate and group seminars
  • Goal and race season planning via an Athlete Yearly Planner
  • FREE run and bike Group Workouts

It’s about you.
At WannaTri, we believe that physical fitness is key to living a healthy, balanced life. We have found triathlon to be an incredibly rewarding experience and hope that you find it the same. It’s simple: triathlon is fun! Your training should be too.

No two athletes are alike.
Every athlete is unique and has his or her own goals, expectations and backgrounds. Once we learn about your specific goals and needs, we craft a custom triathlon training plan for you. But that’s just the beginning.  We also want you to understand the science and rationale behind your plan.  And we want to hear how your training is going. All plans come with:

  • Unlimited online coaching support
  • Once a month phone consultation
  • A premium Training Peaks account


WannaTri is the collective coaching effort of husband and wife, Seth Nickerson and Sarah Simons. We’ve each completed multiple Ironman races, and have enjoyed competing at shorter distances as well.

As busy professionals we understand the time-crunching demands most adult athletes face.  We’ve found success balancing jobs, family, training and racing, and look forward to helping you do the same. Coaching and triathlon are our passions.

Both Sarah and Seth are USA Triathlon Level I certified coaches. Sarah is a Level 1 Master’s ASCA and US Masters Swimming Certified Coach. Seth is a Level 3 USA Cycling Licensed Coach.